For many Ohio start-up companies, the process of developing a strategy for market expansion requires time, thorough analysis and attention to crucial details. With focused goals and a clear understanding of what consumers want from certain products or services, start-up companies can take an innovative idea and transform it into a successful enterprise.
This is exactly what one start-up company, Kika Tech, has been able to do despite its relatively new expansion into the U.S. market. The company has made it its mission to develop technology that is designed to facilitate communication between users. They hope to create methods that allow people to communicate more effectively and participate in conversation that is meaningful and rewarding. They do this by fulfilling consumer demand related to being able to share information, send and fulfil requests and acknowledge human emotions.
One of their most successful technologies, KikaGo has dominated the market by enabling motorists to be able to communicate freely without the use of their hands. Using innovative speech recognition, users can request music, schedule meetings, ask for directions and communicate without dangerously compromising their safety or the safety of other drivers. This technology and other valuable offerings, lead Kika Tech to take home four coveted awards from the 2018 Consumer Electronics Show that recently took place. This accomplishment is especially impressive considering the company only recently entered the U.S. market. Awards at the CES show are only given to products that demonstrate cutting-edge developments and competitive designs that enrich user experience.
For start-up companies who are just entering new markets and still developing strategies that embody their competitive competencies, they may wish to hire a trusted attorney. A legal professional can enable young businesses to capitalize on opportunities by providing valuable insight and direction along the way.
Source: martechseries.com, "Kika Tech Sweeps Four Innovation Awards at the 2018 Consumer Electronics Show," Jan. 8, 2018